
Position Lab offer a choice of detailed consultancy or in-house training to help get you started, to the point where you can comfortably continue for yourselves.
>;>; read more
E-mail marketing is a great way of building up a consistent, regular dialogue with your clients. And as with most dialogue, you can both learn new things about each other. For you this means learning about what makes your clients tick, what pushes their buttons and enables the greatest responses. For your clients you can be adding a unique personality to your business and offering them great deals whilst building a loyal audience through simple, regular communiqués.
Of course all this is irrelevant if you can’t clearly measure the success of your marketing through easily identifiable goals. Thankfully the days of shot in the dark e-mail marketing are long gone. At Position Lab, we can track all aspects of your marketing campaign, letting you know all the key figures: bounce rates, number of clicks, further enquiries and duration of visits.
Through our sister company Flame Digital, we offer gorgeous design solutions that ensure a consistent brand aesthetic to all your e-mails. This enables an easily identifiable visual recognition from your clients and provides the perfect compliment to your written content.